Quality Data Solutions offers website development services for musicians in Zimbabwe.
In eras past by, as artists you just needed to focus on your studio work and shows and the few media generals around would do the rest. Here we are talking of print media and electronic media. Few radio stations and print publications will then link up a musician and his/her fans and prospective fans.
In the now generation, things have changed. We are now living in the information age, in this age all of a sudden there are too many productions for the still few print and electronic media outlets which have not grown in the same proportion as musicians or artists.
In the information age and because of population dynamics, if you have a computer or even your mobile device you actually have capacity at hand to produce music. How that will be received is another issue but in the same vein with the same devices for recording they also have capacity for doing the same work you would otherwise have done with print media or electronic media.
The information age provides cost effective platforms for two way communication and mass broadcasts. If you are an artist or musician in this age you potentially can create a fan base around your brand without even the services of the regular media outlets.
With social media platforms like twitter, Facebook, Instagram and LinkedIn you can create rapport with your fans or potential fans giving them access to a part of your life you deem fit for public consumption and enhancement of your brand. These tools also if strategically manipulated they also act as media through which your fans can interact among themselves, these are even extremes which are alien to traditional media.
Many a times we have hits being engineered and propagated within social media platforms and the traditional media now playing catch on.
Social media being the connector with your fans, you still need to then share and distribute your works, and within tools that came about with the information age, you can live broadcast your shows, you can share audio files through platforms online, you can share videos too and with all these platforms you are able to get feedback on how you are reaching out to fans. You get metrics and analytics which are so quite detailed that you will be able to tailor make your future products from an informed position.
At Quality Data Solutions we develop website, mobile applications and social media works for the Zimbabwe art industry and so far we have done a number of websites for musicians which are proving effective in marketing the respective artists.
We have done websites for Mai Gahadzikwa, Zet Mdhluri, Walter Sodza Sonayi and many others and googling these artists will show you how serious tools in the information age need to be considered to grow your brand.